Traction: Get a Grip on Your Business By Gino Wickman

Traction: Get a Grip on Your Business

by Gino Wickman
4 Rating
Traction Review

Traction is a blueprint for startup businesses to grow in their preliminary phase and pass through the growth ceiling by following 19 ways to a more successful and scalable business by overcoming organizational Traction.

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Kindle Edition, 275 pages

April 3, 2012 by BenBella Books

Original Title
Traction: Get a Grip on Your Business
Edition Language
Literary Awards

Book Review

Most of the concepts Traction offers might sound familiar to someone who has worked in the corporate world. What makes the book special is its stress on growth strategy. Many organizations have their operating systems. Toyota has Toyota Production System. Eaton has Business System. Many smaller firms also have their procedures. Unless you run a fairly large organization, adopting a proven system of EOS is much better.

Although EOS tends to be a jargon-rich system that can obscure the book’s valuable methods, if you are a startup and still trying to figure out how to move your business, you can read and apply the lessons of Traction to your organization’s and customer’s benefit.

Key Takeaways

  1. Define your vision and core values: Before anything else, it’s crucial to have a clear vision for your company’s future and a set of core values that guide your decisions.
  2. Establish a solid organizational structure: Once you have a vision and core values, you need to create a clear organizational structure that ensures everyone in the company knows their role and responsibilities.
  3. Hire the right people: Building a great team is essential to business success. You need to hire people who share your core values and have the skills and experience to help your company grow.
  4. Establish effective communication channels: Effective communication is vital to any organization. You need to establish clear and open channels of communication that enable everyone to work together toward a common goal.
  5. Set measurable goals and develop a plan to achieve them: To achieve traction, you need to set specific, measurable, achievable, relevant, and time-bound goals and develop a plan to achieve them.
  6. Focus on the most critical tasks: As a business owner, it’s essential to focus on the most critical tasks that drive your company forward, and delegate or eliminate tasks that don’t contribute to your vision.
  7. Use data to make informed decisions: To achieve traction, you need to use data to make informed decisions. You should track and measure key metrics that reflect your business’s health and adjust your strategies accordingly.
  8. Implement processes and systems to improve efficiency: To achieve traction, you need to implement processes and systems that improve efficiency and eliminate bottlenecks.
  9. Foster a culture of accountability: A culture of accountability is essential to business success. You need to establish a culture that encourages ownership and responsibility for results.
  10. Continuously improve and adapt: Finally, achieving traction is an ongoing process. You need to continuously improve and adapt your strategies to meet the changing needs of your customers and your business.

This is a fantastic addition to your library and a wonderful gift for any creative person in your life.

Traction Summary

If your business is struggling or your hard work and resolution are no longer working to achieve your business targets, the book Traction is for you. Gino Wickman, a business owner, entrepreneur, and innovator presents his Entrepreneurial Operating System (EOS) that can help any business worldwide. EOS is a set of comprehensive processes and tools to help your business gain traction and move ahead as a healthy, effective, and cohesive team.

The book provides practical tools and templates which are usable, transferable, and implementable for companies to succeed and grow. It guides you to make your vision crystal clear that is shared by all. Gino makes it about selecting the right people for the right jobs who feel the pulse of their operations by managing a handful of numbers weekly. The book guides you on how an open and honest environment helps in the identification and solution of issues with promptness.

In short, the book helps you reach the next level by building your business into an autonomous entity. Additionally, the book offers practical tools to run your business or company with strong values.

Favorite Quote From Author

“Vision without traction is merely hallucination.”